This is a concept design for PerkUp, a canned oat milk coffee. In a category built around dairy, I wanted the oat milk to read as the selling point rather than a substitution, so the central visual is a flowing swirl of milk folding into coffee, borrowing the appeal of watching a latte come together in the cup. The palette carries that idea into the can’s structure. Warm reds and oranges give the design a cozy, autumnal feel year-round, and they keep the blend looking rich rather than muted- the appetizing warmth of the pour itself.
